Resisting the impulse buy and emotional shopping

It’s been a rough day. I’m not talking your average crappy day. I’m talking about the: “I have the worst possible migraine but I’m working anyway, every person I come in contact with is being the worst version of themselves, my car decided to have a flat tire, and I ran out of gas”, kind of day. “I’m so depressed. You know, if I bought myself a little something, it would cheer me up” kind of day.

Sound familiar? I don’t have these specific things happen to me often, and certainly not all at once, but circumstances are inevitable and out of our control. Crap is going to happen! How we deal with it is critically important. I can guarantee that if you choose to spend to try and make yourself feel better, you will end up feeling worse when you get home!

There’s also the: “I have cash burning a hole in my pocket and I just feel like buying stuff” scenario.

Enter the guilt phase. It really is a vicious cycle. Feeling down? Buy something to make you happy. Get the bill, and then you’re feeling down again… Better buy something to make you feel better…. I’ve been there! It’s tough to break the cycle and rage against the machine, but you CAN do it!

First and foremost, realizing and understanding the cycle will aid you in making better decisions for yourself. This is another case where self control is key to your success. The simplest and most obvious way to avoid the cycle is to NOT GO TO THE STORE. Several things have happened… you didn’t spend money, you didn’t use any gas, and you didn’t waste your time. There’s still temptation though. Our “everything is at our fingertips” life creates its own set of problems, doesn’t it? You can buy just about anything anywhere, and at any time. Modern technology is fantastic, isn’t it? If you’re fighting that urge, focus on something else. Play some music, work on a project, take your dog for a walk, talk to a friend, read a book, bake some muffins, do some laundry… anything that keeps your mind thinking about something else. The urge WILL pass, and you will have success. Little successes are still successes, and each one makes you stronger.

So what if you’re out with friends? Then what? Are you obligated to buy things because everyone else is? Um, NO! Even if you have to have a rehearsed speech to tell your friends… you CAN resist. Deep breaths. You’ve got this.

One step at a time. One situation at a time. You are strong. Flex your will (or won’t) power. You can do this!  And when you do, find joy in your success.

Be strong

Stay strong and enjoy your little successes.

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